Sony Pictures UK has released the first trailer and poster for Michael Winterbottom’s satire GREED. Starring multiple BAFTA award-winning actor Steve Coogan (Alan Partridge series, Stan & Ollie), GREED will be released in cinemas across the UK & Ireland on Friday, 21st February 2020.

GREED tells the story of self-made British billionaire Sir Richard McCreadie (Steve Coogan), whose retail empire is in crisis. For 30 years he has ruled the world of retail fashion – bringing the high street to the catwalk and the catwalk to the high street – but after a damaging public inquiry, his image is tarnished.

To save his reputation, he decides to bounce back with a highly publicised and extravagant party celebrating his 60th birthday on the Greek island of Mykonos. A satire on the grotesque inequality of wealth in the fashion industry, the film sees McCreadie’s rise and fall through the eyes of his biographer, Nick (David Mitchell).

Watch the trailer for Greed below.