Alan Partridge: From the Oasthouse, the Audible podcast, has won the award for the Best Marketing Campaign at the Arias, The Audio and Radio Industry Awards.
The award coincides with Partridge, alias Steve Coogan, announcing a major UK tour. Details here.
Partridge was also nominated in the Best Comedy category, which was won by the Jon Holmes Radio 4 show, The Skewer, which also won a Silver Award for Best New Show.
The other nominees in the comedy category were Futile Attempts (at Surviving Tomorrow), Novel, The Jason Manford Show, Absolute Radio,The Musical Life of..., The Rubber Chicken Ltd for BBC Radio Wales and Sketchtopia, Gusman Productions Ltd for BBC Radio 4.
Sketchtopia won Silver and Jason Manford's show won Bronze.
Elsewhere John Robins and Elis James picked up a Bronze in the Best Speech category for their show James and John Robins - Audio Always for BBC Radio 5 Live.
A picture was posted on social media of John Robins celebrating with a pornstar martini.